Premium Trust Bank dangles N300M in front of Nigeria's National Football teams

Posted : 14 August 2024

The Nigeria Football Federation has onboarded Premium Trust Bank as the Official Bank of the NFF and the National Teams, during a colorful signing ceremony in the Federal Capital, Abuja.

The President of the NFF, Alhaji Ibrahim Musa Gusau MON, revealed that the agreement will span four years, during which the leading financial institution will pay the football-ruling body the sum of N300 million annually (with a built-in clause for a 10% increase each year). He thanked the organization for its significant support and encouragement of Nigerian sports in less than three years of its existence.

“We are excited to be associated with Premium Trust Bank because of its credible, close relationship with sports during its less-than-three-year presence in the financial sector. During our interactions leading to the signing of this agreement, I was impressed by the palpable enthusiasm and commitment of the organization to supporting and encouraging Nigerian youth from the grassroots to stardom.”

Managing Director/CEO of Premium Trust Bank, Mr. Emmanuel Emefienim CON, enumerated the corporate entity’s support for sports since its inception, including its partnership with the Athletic Federation of Nigeria; support for Nigeria’s world record holder in the women’s 100m hurdles, Tobi Amusan; sponsorship of the 2022 National Sports Festival in Delta State; support for Bayelsa Queens in their CAF Women’s Champions League campaign in Morocco; and sponsorship of the 2024 Abuja Half Marathon, among others.

The bank, which prides itself on being “a leading 21st-century financial institution providing innovative solutions that impact its customers and communities to make a positive difference in their world,” is also set to be an official sponsor of this year’s National Sports Festival in Ogun State.

“We have been very deliberate in our support for sports because we are deliberate about impacting lives. Our belief is that the private sector has a role to play in providing a platform for the youth to showcase their positive talents and be useful to themselves and the nation, thereby supporting the efforts of the government.

“We recognize football as a strong unifying factor in a highly diversified nation like ours. Supporting the NFF and football to identify talents from the grassroots and nurture them to stardom, thus contributing to national development, is a call that we have heeded and are strongly committed to.

“I believe our involvement will definitely elevate Nigerian football to new heights of excellence.”

Gusau used the opportunity to assure Nigerians that his administration is wholly committed to improving Nigerian football in all aspects, stating that “while celebrating the arrival of Premium Trust Bank as the first major partnership we are signing, we call on other credible corporate entities to come forward and support Nigerian football.”

Also present at the occasion were Chairman of the NFF Technical and Development Sub-Committee, Alhaji Sharif Rabiu Inuwa; Chairman of the NFF Security Sub-Committee, Alhaji Babagana Kalli; NFF General Secretary, Dr. Mohammed Sanusi MON; and PTB’s Executive Director, Mr. Shina Atilola.

Others included NFF Director of Finance & Administration, Paulinus Anameje; NFF Head of Audit, Mathew Iyere; NFF Head of Marketing and Sponsorship, Alizor Chuks; PTB’s Chief Business Officer, Uloma Chukwueke; PTB’s Chief Legal Officer, Chukwuemeka Nwaogu; NFF Head of Protocol, Barnabas Joro; NFF Chief Legal Officer, Barr. Queen Otarakpo; SA to the NFF President, Danladi Umar; Peter Tade Adekunle; and Dennis Olorungbemi.

Premium Trust Bank dangles N300M in front of Nigeria's National Football teams

ADD A COMMENT :

Hot Topics