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NPFL matches get TV right

Posted : 03 November 2023
After many years of no live coverage of the Nigeria Premier Football League (NPFL), its management announced on Thursday that they have engaged with the cable TV provider, StarTimesNg. This engagement has led to both parties signing an agreement to exclusively broadcast the NPFL for four seasons.

According to a communique, it is a 5-year, N1.60 billion deal with StarTimes.

The deal will commence on November 18th, with two games televised, and from February 18, 2024, there will be four games for the next two years. After that, there will be eight matches for the following three years.

The announcement of the deal was confirmed during the contract signing ceremony at the Sheraton Hotel in Abuja, with officials from the Nigerian Premier League and the Nigeria Football Federation in attendance.

According to the NFF, it is a 5-year deal worth N1.06 billion with StarTimes, potentially witnessing a 50 million increment annually.

The President of the Nigeria Football Federation (NFF), Ibrahim Musa Gusau, who led the members of the NPFL board, stated that the broadcast deal is aimed at generating more interest from football fans in the country towards the league, as opposed to foreign football leagues like the English Premier League (EPL).

Gusau emphasized that the football governing body will continue to ensure that the Nigerian league is broadcast worldwide, exposing Nigerian players to the world.

The NPFL chairman, Gbenga Elegbeleye, described the event as a significant step in the right direction. Elegbeleye explained that two matches per week will be transmitted live for the first few months as a test run for the broadcast.

The NFF 2nd Vice President also added that there will be four live matches every week for the first two seasons of the broadcast deal, along with weekly match highlights of all league games.

This marks the first time the league will return to television since the Nigeria Television Authority (NTA) broadcasted league matches after the 2015/2016 season. SuperSports televised the league during the 2015/2016 campaign when Enugu Rangers won the title.

Previously, clubs live-streamed their games on their social media platforms like Facebook and YouTube.

Before the current season (2023/2024), the league announced a deal with Propel Sports to broadcast the league via NPFLTV.


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